Six things, run properly.
These are the things we are good at. Most clients take two or three of them together, because they share the same worker, the same sources and the same review.
Programmatic SEO
Page systems for the services and towns you sell in.
One template, built once, filled from your own facts and published on a schedule. It covers the searches people actually make, without a page written twice.
- A page map by service and location
- Templates that hold up to a thousand pages
- A publishing pipeline with a review step
AI search optimisation
The right answer when an assistant answers for you.
ChatGPT, Claude, Gemini and Perplexity describe businesses from what they can find. We make sure what they find is accurate, current and yours.
- A record of how each assistant describes you
- One fact sheet, spread everywhere it is read
- Schema that machines can parse
Content automation
A content team that works while you do other things.
Agents watch your competitors and your industry, draft the pages worth publishing, and queue them for review. You read it, approve it, it goes out.
- A standing competitor and industry watch
- Drafts with their sources attached
- A refresh queue for pages going stale
Competitor research
Knowing what they published before they tell you.
The businesses you are measured against, watched for new pages, price changes and ranking movement. What matters comes back as a brief, not a spreadsheet.
- A watch list built from your market
- Change notes, weekly
- Opportunities worth taking
Websites
Hand-built, fast, and yours to edit.
Sites designed against your content and held to a performance budget. Small, quick, accessible, and a system your team can use without us.
- A design system and page templates
- A performance budget, checked every release
- Training at handover
Software
Internal tools for the work your people actually do.
Small applications for businesses that have outgrown spreadsheets and forms. Scoped before code, built to be maintained, and run by us afterwards.
- A written scope before anything is built
- A codebase you can still change in two years
- Hosting, monitoring and updates
Two weeks, $750, credited back.
If you would rather start with one fixed piece of work than a retainer, this is it. A map of the market, a record of how the assistants describe you, and a plan for the next ninety days.
- A map of the businesses you lose to, ranked
- What ChatGPT, Claude, Gemini and Perplexity say about you
- A ninety-day page plan, prioritised, with the reason for each
Credited to the first month if you go ahead.
- Competitor map28 businesses ranked by how often you appear beside them
- AI answer check4 assistants asked, 1 mentions you, 3 do not
- Ninety-day page plan11 pages, prioritised, with the reason for each
Who it is for
healthcare, trades, professional services and hospitality businesses in Geelong, the Bellarine and the Surf Coast, with a website and a CMS we can reach. It suits a team that reads a draft once a week and says yes or no.
Who it is not for
A new website, a guaranteed position, publishing with nobody reading it, or an answer today. We are happy to point you somewhere better for those.
If one of these is the problem you have.
Write to us with the search you want to win, or the page that is not working. We will tell you honestly whether we are the right studio for it.